Lessons from the Recession: How Marketing Practices and Priorities Can Make the Difference

The latest feature article at Legal Marketing Reader is a summary of findings of a recent survey by the Alterra Group showing that despite the sour economy, a number of professional services firms actually held their revenue steady or even increased it in the past year. What separates the firms that thrive? Their research found that the more successful companies had distinctly different marketing practices and priorities than those whose revenues declined in the past year. To read the full article, click on:
Lessons from the Recession.

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